Yokohama Tire's New GEOLANDAR H/T4™: Rugged Reliability Meets the Open Road
Tiremaker's latest all-season highway terrain offering is available in 62 sizes
Aftermarket Automotive Press Releases
The latest product launches, company news and announcements from the aftermarket: wheels, tires, suspension, performance, off-road, lighting and more.
Latest releases
ChargePoint Launches Express Solo, the World's Fastest Standalone Charger for Mass-Market Passenger Vehicles
Launch of the first product based on ChargePoint's Express DC fast charging architecture
Cataclean Enters Diesel Market With New Diesel Exhaust System & DPF Cleaner
Launch expands Cataclean into the diesel market and supports Holley's American Performance chemicals expansion strategy in a large maintenance category
Holley Launches Swap Essentials Kits to Simplify Engine Swaps and Expand Access to Its Performance Ecosystem
New modular kit platform from the iconic Holley brand combines verified-fitment components, guided digital merchandising and a scalable upgrade path for across 50+ vehicle applications
iKamper Skycamp 4.0 Elevates Iconic Rooftop Tent Series with Design Refresh
Fourth evolution of Skycamp family introduces new configurations
DS18 Launches the PROJECT360 Series: A Patent-Pending, Competition Ready Speaker That Recones in Seconds
DS18 today announced the launch of PROJECT360 Series, high-sensitivity loudspeakers featuring DS18's patent-pending Rotating Recone Design.
Restore the Face of Your Mustang II: 1975–1977 Grilles from Classic Industries
Let’s be honest—nothing defines the look of your Mustang II more than the grille. It’s the first impression. The attitude. The personality. And if yours is faded, cracked, or missing… you’r…
Tall Vehicles, Low Ceilings No Problem with New BendPak 12APF Two-Post Lift
Service commercial vans, work trucks, SUVs and cars with 12,000 lb. open-top lift
American Powertrain Introduces Pro Fit TKX 5-Speed and Magnum 6-Speed 2WD Conversion Kits for 1999-06 Chevy/GMC NBS GMT800 Trucks
Now in stock. Designed to keep the stock appearance with precision fit.
SEMA EXPANDS 2026 SHOW WITH DEDICATED POWERSPORTS SECTION TO UNITE ADVENTURE AFTERMARKET
Synergizing the Show Floor: Strategic Layout Places Powersports Adjacent to Truck and Off-Road Segments to Reflect Real-World Overlap
New Scorpion 10SR Winch Now Available!
Modern truck and SUV bumper designs look incredible, but let's be honest: many are getting tight on space. If you've ever tried to cram a traditional 10,000-pound winch into a sleek, low-pr…
Hennessey Unleashes ‘GOLIATH 700’ Supercharged Silverado ZR2
Texas team extracts 700 horsepower from reengineered and supercharged 6.2L V8 Chevrolet Silverado ZR2
Valvoline Premium Blue One Solution Gen 2 Sets New Benchmark for Engine Protection, Uptime and Operational Efficiency
Valvoline Global Operations delivers the first OEM-approved, tri-fuel engine oil engineered to deliver up to a 25,000-mile oil drain interval extension.
RealTruck Releases Next Generation APEX and Ascend Truck Caps
Engineered for Unmatched Strength, Revolutionary Design, and the Ultimate Versatility to Handle Work, Adventure, and Everything in Between
A new era of winter driving begins: Nokian Tyres launches a new type of studded winter tire that automatically adapts to changes in driving conditions
The Nokian Tyres Hakkapeliitta® 01 is a revolutionary winter tire with on-demand grip
TeraFlex All-New Trail Select Series Suspension Systems
TeraFlex proudly introduces our all-new Trail Select Series – Sport, Adventure, and Performance Suspension Kits – a simplified lineup of curated, turnkey suspension packages designed to mak…
Premium OBS Bed Floor Assemblies for 1988–2000 Chevy & GMC Shortbed Trucks
AMD Launches All-New Premium OBS Bed Floor Assemblies for 1988–2000 Chevy & GMC Shortbed Trucks
Zilla Carbon Fiber Turbo Inlet Upgrades for 2006-2010 and 2011-2016 GM 6.6L Duramax
Pacific Performance Engineering (PPE) has introduced Zilla Carbon Fiber Turbo Inlet Upgrade Kits for 2006-2010 and 2011-2016 GM 6.6L Duramax trucks. The turbo inlets are handcrafted from 10…
DEWALT Extends Ratchet Lineup with New XR and ATOMIC 20V MAX Tools
DEWALT has announced several new ratchets across its XR and ATOMIC 20V MAX portfolios. The latest additions include the: - 20V MAX XR Brushless 1/4 in. & 3/8 in. Sealed Head Ratchet - ATOMI…
General Tire Canada Showcases New Arctic X Winter Tires at Product Launch Event: A Northbound Adventure
General Tire Canada presented the new Arctic X winter tire lineup at its winter product launch event, A Northbound Adventure, at ICAR Mirabel.